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    The Seven Keys to Managing Strategic Accounts

    Beschreibung The Seven Keys to Managing Strategic Accounts. Market-proven strategies to generate competitive advantage by identifying and always taking care of your best customersThe Seven Keys to Managing Strategic Accounts provides decision makers with a proactive program for profitably managing their largest, most critical customers--their strategic accounts. Drawing on the expertise of S4 Consulting, Inc., a leading-edge provider of strategic account consulting, and Miller Heiman, a global sales training leader serving many Fortune 500companies, this how-to book shows how many of today's market leaders have learned to focus on their most profitable customers, avoiding or overcoming common errors before they become relationship-crippling disasters.Placing its total focus on the design and implementation of cost-effective strategic account management programs, this hands on book provides:A world-class competency model for strategic account managers Techniques for developing a program to manage and grow "co-destiny" relationships Examples and cases from Honeywell, 3M,and other leading corporations



    Buch The Seven Keys to Managing Strategic Accounts PDF ePub

    Seven Keys to Managing Strategic Accounts im heise shop kaufen ~ Seven Keys to Managing Strategic Accounts von Samuel Reese als eBook (EPUB) erschienen bei Mcgraw-Hill Education für 61,20 € im Heise Shop.

    The seven keys to managing strategic accounts (eBook, 2003 ~ The Seven Keys to Managing Strategic Accounts has four distinguishing characteristics: - A total focus on designing and implementing strategic account management programs. - Twelve punchy chapters focused at executive needs - book will be around 256 pages. - Named case studies of successful strategic account management implementation and disguised cases of SAMP implementation failures. - A .

    The Seven Keys to Managing Strategic Accounts: Sallie ~ The Seven Keys to Managing Strategic Accounts provides you with a step-by-step approach for providing your best accounts with performance that will make and keep them satisfied, even delighted. A synergistic collaboration between S4 Consulting and Miller Heiman, two of today's leading providers of strategic account management and sales development solutions, this hands-on book provides you with front-line benefits including:

    The Seven Keys to Managing Strategic Accounts ~ and save the ebook or get access to other information which are related to THE SEVEN KEYS TO MANAGING STRATEGIC ACCOUNTS ebook. McGraw-Hill Education - Europe. Hardback. Book Condition: new. BRAND NEW, The Seven Keys to Managing Strategic Accounts, Samuel Reese, Sallie Sherman, Joseph Sperry, This book contains top-to-bottom

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    The Seven Keys to Strategic Account Management / S4 Consulting ~ The Seven Keys to Managing Strategic Accounts provides you with a step-by-step approach for providing your best accounts with performance that will make and keep them satisfied, even delighted. A synergistic collaboration between S4 Consulting and Miller Heiman, two of today’s leading providers of strategic account management and sales development solutions, this hands-on book provides you with front-line benefits including:

    / The Seven Keys to Managing Strategic Accounts ~ The Seven Keys to Managing Strategic Accounts,2003, (isbn 0071417524, ean 0071417524), by Sherman S., Sperry J., Reese S

    Buy The Seven Keys to Managing Strategic Accounts Book ~ "The Seven Keys to Managing Strategic Accounts" is filled with best practices and examples of how to intelligently manage key interactions and relationships with these vital accounts - for greater loyalty, higher profitability, and consistent competitive advantage. Let this hands-on guidebook's compelling case studies and examples help you to: create firm-wide alignment and commitment to meeting the needs and expectations of strategic accounts; develop multi-level relationships within these .

    : Customer reviews: The Seven Keys to Managing ~ From "The Seven Keys to Managing Strategic Accounts": "Key account selling approaches tend to be initiated by sales, they tend to work on a shorter planning horizon, to measure success primarily on incremental, perhaps quarter-to-quarter revenue, and they tend to sell mostly existing products to a small number of people within a large number of accounts." Strategic Account selling in contrast .

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    Key Account Plan: DAS Strategiewerkzeug - Hartmut Sieck ~ Der Key Account Plan dient dabei auch als Kommunikationswerkzeug im Key Account Team und im eigenen Unternehmen. Darüber hinaus kann er aber auch gezielt in der Kommunikation mit dem Kunden eingesetzt werden, um strukturiert weitere Informationen vom Kunden einzuholen, beziehungsweise den Kunden noch stärker und aktiver in die Geschäftsplanung mit einzubeziehen.

    The 8 Step Guide for Successful Key Account Management (KAM) ~ Key account management (KAM), or strategic account management, refers to the process of identifying or targeting key accounts, which have strategic value, and developing a deeper, more meaningful, mutually beneficial relationship with them. This post provides an 8 step guide to put you on the right path to KAM success.

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    Handbook of Strategic Account Management: The ~ Handbook of Strategic Account Management identifies drivers of the SAM approach, key issues and success factors, operational needs and areas still awaiting exploration. Each paper includes an overall referenced summary of the tenets of SAM relevant to the area it reports, and together with the combined list of references, it creates an indispensable resource for academic readers, students, and .

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    10 Tips for Successful Key Account Management ~ Rather than making a plan for managing this key account on your own, in the dark, work with them to develop strategies for achieving their goals. Take a collaborative approach to your key account relationships by frequently discussing what specific actions you can take for them and carefully listening to their feedback and directions. 10) Build Trust Through Communication. Communicate when .

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    The Keys to Key Account Management - BTS ~ key account management programs look like?” Done right, better key account programs can obtain more customer volume at lower discounts while not adding to costs. It all comes down to the behavior of the key account managers. These programs go by different names: key accounts, national accounts, strategic accounts, global accounts, etc. For .

    The Strategic Key Account Plan von Hartmut - bücher ~ The other day in Germany: The Key Account Manager John Smith is told by his boss to create a Key Account Plan for an important, strategic customer. Should he now quickly prepare a PowerPoint presentation and show it to his boss so he's satisfied? Is a Key Account Plan actually a presentation or a real tool? If it actually is a tool, what characterizes a good Key Account Plan? How should such a .