Beschreibung Making Rain: The Secrets of Building Lifelong Client Loyalty. Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label and develop long-term advisory relationships. Exploding the popular myth of the "Rainmaker," a dated and dysfunctional figure that clients no longer welcome, Andrew Sobel argues that any professional can learn to "make rain" on an ongoing basis with existing clients by developing a special set of skills, attitudes, and strategies. These innovative tips and techniques from a recognized leader in the field of professional services will enable any consultant, salesperson, or service professional to create enduring client loyalty.
Making Rain: The Secrets of Building Lifelong Client ~ Making Rain is full of practical ideas for how to increase your effectiveness at building client relationships and keeping clients for life. Sobel's concepts are fresh and highly original, and they are supported by client interviews, contemporary anecdotes, and fascinating historical profiles of people like Ben Franklin, who used humor to disarm and influence both his friends and adversaries .
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: Customer reviews: Making Rain: The Secrets of ~ Making Rain is full of practical ideas for how to increase your effectiveness at building client relationships and keeping clients for life. Sobel's concepts are fresh and highly original, and they are supported by client interviews, contemporary anecdotes, and fascinating historical profiles of people like Ben Franklin, who used humor to disarm and influence both his friends and adversaries .
Making Rain - The Secrets of Building Lifelong Client ~ Book: Making Rain - The Secrets of Building Lifelong Client Loyalty Author: Andrew Sobel Date: 2003 Pages: 256 Format: PDF Language: English ISBN10: 0471264598 Some years ago, I was subjected to a withering interrogation by the director of procurement for one of the world s largest telecommunications companies. After months of.
Books by Andrew / Andrew Sobel ~ The Secrets of Building Lifelong Client Loyalty: 27 short, breezy chapters set out the foundations of client loyalty, using dozens of real-life examples. Read more about it. Making Rain âFew understand the advice business like Andrew Sobel, and his well-written book, Making Rain, is overflowing with insight and sage advice on how to create value for clients and earn their enduring loyalty .
Power Questions to Build Clients for Life: Nine Strategies ~ Making Rain: The Secrets of Building Lifelong Client Professionals who work with clients or large accounts can create lifetime relationships based on these well-researched secrets. Based drawing from extensive interviews with client executives, Making Rain offers a series of provocative insights on how to shed the expert-for-hire label .
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