Beschreibung Harrell, A: Creative Direction in a Digital World: A Guide to Being a Modern Creative Director. Creative Direction in a Digital World provides designers the tools they need to craft compelling digital experiences across screens, devices and platforms.Readers will learn how to take a multi-disciplinary, human-centered approach to digital creative direction that will help them uncover target audience insights, concept more creative campaigns, change consumer behavior, and create more user friendly digital experiences. Divided into ten chapters. Each focuses on a different key aspect of the creative director's job from start to finish.Learn how to understand the client's biggest challenges and distill insights about the audience into creative strategies.Develop the skills needed to communicate your ideas to a skeptical client. Learn how to more effectively manage your creative team.And most importantly craft digital experiences that get results.
Creative Direction in a Digital World: A Guide to Being a ~ Adam Harrell is an entrepreneur and digital creative residing in Atlanta, GA. He's the author of "Creative Direction In A Digital World" and is a co-founder of Nebo Agency - one of the south's largest independent digital agencies. Adam's work has been covered in the LA Times, USA Today and recognized by the Addy's, Webby's and numerous other marketing awards.
Creative direction in a digital world : a guide to being a ~ Get this from a library! Creative direction in a digital world : a guide to being a modern creative director. [Adam Harrell] -- "Creative Direction in a Digital World provides designers the tools they need to craft compelling digital experiences across screens, devices and platforms. Readers will learn how to take a .
Creative Direction in a Digital World: A Guide to Being a ~ Creative Direction in a Digital World is a great handbook for creatives who are trying to find their focus in a changing digital landscape. Adam shares his expertise in a way that's easy to understand without oversimplifying matters. This book is a quick, easy read by still packs a punch--lots to uncover! I'd recommend this to anyone who is looking to sharpen their creative chops and think .
Creative Direction in a Digital World: A Guide to Being a ~ Creative Direction in a Digital World: A Guide to Being a Modern Creative Director - Kindle edition by Harrell, Adam. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Creative Direction in a Digital World: A Guide to Being a Modern Creative Director.
Adam Harrell - Creative Direction in a Digital World : A ~ Adam Harrell - Creative Direction in a Digital World : A Guide to Being a Modern Creative Director download book PDF, EPUB . 2/27/2018 0 Comments 9781138847514 English 1138847518 Creative Direction in a Digital World provides designers the tools they need to craft compelling digital experiences across screens, devices and platforms. Readers will learn how to take a multi-disciplinary, human .
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