Beschreibung The Art of Executive Appearance: 5 Simple Ways to Impress on Camera and Inspire a Global Television Audience: 5 Simple Ways to Impress on Camera and Inspire a Television Audience. The prospect of being watched by millions of viewers around the globe can be terrifying.What impression do you want to make on a global audience? Will it raise or lower your company's value? Will it open new partnerships for you? An executive who exudes confidence and authority will build a stronger and more profitable brand.This best-selling book's unique approach to crafting an on-camera presence was developed from time-tested insight. It provides a powerful, yet easy, step-by-step guide for top executives and aspiring professionals to take control of their image.Content Included:* Choosing the Right Outfit for Your Next Camera Appearance* Develop Color Consciousness and Learn Makeup Basics* Capitalize on Body Language and Build Confidence* 23 Quick Tips for TV SuccessThe author distills from years of camera-facing anchoring of news and special reports on Bloomberg TV, CNBC and other networks. And from over a thousand interviews conducted, he has seen every conceivable mistake committed by the interviewees.Leave nothing to chance. Meet your new persona in The Art of Executive Appearance.
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